PR-Agentur München
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Rochus Mummert GmbH

Strategic communication and agenda setting

Rochus Mummert is an executive search firm headquartered in Munich, specialized in filling key positions and corporate succession. The company is market leader in the health care sector.

As a strategic sparring partner, we support Rochus Mummert across all areas of corporate communications. With systematic topic management and agenda setting, we create the foundation for clear messaging and targeted visibility in relevant trade and business media as well as on LinkedIn. In addition, we develop editorial content, studies, and interview series to set relevant topics, position the Rochus Mummert consulting team as thought leaders, and actively shape the public debate.

Our approach

Goals

  • Develop communication strategy and strengthen positioning

  • Secure long-term ownership of relevant topics

  • Increase visibility among target groups and stakeholders

  • Communicate the company's expertise with credibility

Measures

  • Annual communication planning for business and trade media

  • Strategic topic management and targeted agenda setting

  • Press office: drafting and placement of press releases, trade articles, interviews, and other editorial formats

  • Concept and implementation of studies, surveys, and media partnerships

Results

  • Clear positioning in the market, in industry rankings and among relevant stakeholders

  • Significantly strengthened perception as a thought leader

  • Sustainable presence established in relevant trade and top-tier media

  • Active agenda setting on LinkedIn

  • Reputation reinforced through high-quality content

 

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High-quality content for strong visibility

On the occasion of the company’s 50th anniversary, we implemented an interview campaign for both internal and external communications. In addition, corporate branding was adapted across all channels throughout the anniversary year.

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Active agenda setting with proprietary studies.

We position Rochus Mummert in top-tier and trade media with relevant, up-to-date industry data credibly generated in collaboration with academic institutions.

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Thought leadership positioning

By actively addressing relevant topics – for example, through interview series with industry experts – employees are positioned as thought leaders across owned and earned media.

Similar projects

Contact us

Nina Angermann Managing Partner

Are you looking for a partner for your next project? We’ll be happy to advise you!

Thank you for reaching out to us!

We truly appreciate your interest and will get back to you personally as soon as possible.

Best regards,
Claudia Thaler